Poshmark PR

Mother-daughter duo Marcie and Bree Morgan are full-time vendors on Poshmark. At first, they struggled to sell. That’s when they learned there’s more to moving clothing along than just posting a picture. Poshmark, for example, uses social media features that they say are essential to selling.

“Once you start sharing it, then we started seeing followers and more interaction,” Marcie said.

Not only does selling clothing put cash in their pocket, but it keeps perfectly good items out of a landfill.

The chief executive of international retail giant Poshmark is optimistic of a ‘roaring twenties’ style surge in economic activity for Australia and the rest of the world despite ongoing lockdowns and surges in COVID cases.

“There’s a lot of energy, a lot of excitement, a lot of spending that is happening, and that wave will make its way across the world as places heal,” Mr. Chandra said.

Even though online shopping increased by 79% over the last year, nearly half (49%) of Australians disliked shopping online because of the lack of human connection and social aspect of shopping in-store, according to recent research from leading social marketplace, Poshmark.

Built with community at its core, Poshmark has carved out a niche in the retail space by allowing its users to enjoy the benefits of online shopping while providing a place for them to meet and connect through in-app and virtual community events.

Fashion trends are shifting as consumers prepare for the post-pandemic world, Manish Chandra, CEO of online resaler Poshmark, told CNBC Thursday. Sales of clothing for going out are on the rise after roughly a year of lockdowns.

Meanwhile, fitness apparel purchases are on the decline, and the e-commerce platform is a channel for buyers and sellers to “purge” their closets, he said in a one-on-one with “Mad Money” host Jim Cramer.

“In a way, it’s a gigantic purge, but your purge is value for someone else,” Chandra said.