Poshmark CEO: Great mobile design is simplicity

The secret to great mobile app design? Keep the design simple by removing any unnecessary steps, even if it costs vital time and resources. Chandra also recommends expanding your social elements beyond integrations with Facebook, Twitter, and Pinterest, to build loyalty. Poshmark’s users hold themed Posh Parties, where they can swap clothing in realtime. Recently, Poshmark began throwing these parties offline to celebrate its most loyal users.

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