10 Apps That Changed How We Think About Shopping

With Poshmark’s mobile app, your closet becomes a discount-fashion warehouse. Real-time “Posh Parties” bring the limited-time-sale urgency of daily deals, but with a social flavor. By making clearing out your closet easy and fun rather than a tiresome, once-a-year chore, Poshmark is bringing entirely new inventory into the world of online commerce.

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Poshmark Nabs $12M Series B Led By Menlo Ventures To Expand Its Mobile Fashion Marketplace Beyond iOS

Perhaps the thing that piqued investors’ interest the most for this big round was that Poshmark seems to have that “sticky” quality that makes people keep coming back. Chandra says the average user opens the app for 25 minutes a day and opens it seven to eight times daily, and that 70 percent of people who buy something on Poshmark end up listing something for sale on the marketplace as well.

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