She started collecting items and selling them on the popular platform Poshmark. Jennifer’s “closet” as the site calls collections by different sellers, has become such a hit, she quit her day job.
“I’m full-time Poshmark selling online and it’s basically like I have my own online boutique consignment store,” she said.
“I truly believe the Poshmark seller base will continue to transform the way we shop,” says Poshmark co-founder Tracy Sun. Digiday spoke to Sun about how the company is personalizing the buying and selling experience, and how it’s setting the stage for the next wave of digitally native brands.
Snap on Thursday rolled out Snap Kit, a platform that enables Poshmark and others to integrate Snapchat features such as stickers and Bitmoji into their apps.
If you’ve ever gone through the process of buying or selling used clothing online, you’re probably familiar with Poshmark. The social commerce app, which launched in 2011, now has 40 million users and more than 75 million listings. Today, the digital platform announced its foray into the world of home decor.
Good news for decor lovers and side hustlers alike: Poshmark has expanded beyond the closet and into the home. Known for helping its users buy and sell pre-owned clothing, the social commerce platform launched a new venture this morning: a home decor marketplace called Home Market.